WNFC and adidas Extend Groundbreaking Partnership to Accelerate the Future of Women’s Football

By: WNFC Editor

The Women’s National Football Conference (WNFC) and adidas have officially extended their landmark partnership through the 2028 season, further strengthening a collaboration that has played a defining role in shaping the growth, performance, and visibility of women’s football.

The renewal represents a major step forward for the WNFC’s long-term vision to build the premier destination for women's professional tackle football. It also underscores adidas’ sustained commitment to elevating women athletes across the full football ecosystem, from varsity girls flag to the highest levels of professional play.

Since 2019, adidas has been the exclusive on-field apparel partner of the WNFC, supplying cutting-edge uniforms, cleats, apparel for every team in the league. Over the past six seasons, adidas has provided millions in apparel and gear to WNFC all pro athletes, teams, IX Cup champions and the Varsity Top 100 program participants, a transformative investment that has ensured WNFC players compete in world-class performance wear designed for speed, power, safety, and expression.

The renewed agreement expands the footprint of adidas across multiple layers of the WNFC.

Read more about the deal here, in our exclusive interview with Marketing Brew.