Colts wide receiver Isaiah McKenzie selects Got Her Back and WNFC for My Cause My Cleats initiative
DALLAS — This past Sunday, Indianapolis Colts Isaiah McKenzie wore special custom designed adidas cleats for the NFL's My Cause My Cleats Initiative.
The league's My Cause My Cleats initiative launched in 2016. It aims to celebrate the positive impact players can make in communities by highlighting relevant issues. And that's where the cleats come in.
The specially designed footwear can be worn during Weeks 13 and 14 to help bring issues to the forefront. Select players will donate their cleats by auctioning them, with funds to be donated by the NFL Foundation to each player's charity.
"Just like I go out there and play for the logo on my helmet, and the name on my back, I go out there and play for all of the women out there that want to be apart of the football world" - Isaiah McKenzie
Empowering female athletes worldwide, Got Her Back is a 501(c)(3) non-profit organization of the WNFC that exists to celebrate girls & women in football.